Novus Loyalty
AI‑Driven Loyalty & Rewards Platform for Customer Retention
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Overview
Novus empowers businesses to build strategic loyalty ecosystems that increase repeat purchases, customer lifetime value, and organic advocacy through intelligent reward orchestration. Its modular, API‑first architecture enables seamless integration with CRM, POS, e‑commerce and third‑party systems, and supports omnichannel engagement. The platform covers a wide range of loyalty program types including points, tiers, digital wallet rewards, cashback, and referral incentives. With data analytics and AI‑driven personalization, Novus strives to deliver real‑time insights and automated engagement flows.
Who It's For
Retail Brands, E‑commerce, BFSI (Banking & Fintech), Hospitality, Telecom, Travel, Enterprise Loyalty Managers
Key Strengths
AI‑powered personalizationOmnichannel engagementConfigurable rewards & tiersEnterprise‑ready architecture
Primary Use Cases
Customer Loyalty & Rewards Programs
Referral & Advocacy Incentives
Employee & Partner Motivation Programs
E‑commerce Repeat Purchase Optimization
Technical Specifications
Supported AI Models
Proprietary AI
Deployment Methods
Cloud
Supported Languages
English
Company Information
Location
Gurugram, India
Company Size
51-200 employees